5 years GGS

5 years young – and already (almost) grown-up

On 22nd August we celebrated our unique success story on the banks of the Elbe with over 1,500 guests.

Our games enjoy great popularity worldwide, which after such a short time is anything but taken for granted. Such an excellent achievement would not be possible without our team, which is why we wanted to thank everyone with this anniversary celebration. Not even the Hamburg summer was able to dampen our moods.
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The Story of the Horse in the Living Room

The Story of the Horse in the Living Room

If you want to be successful in the games industry, you don’t just need a very good game and a loyal fan base.

The right marketing strategy is just as important. That’s the reason we don’t just focus on online marketing – TV advertising is also incredibly important in convincing new players to play our games. We’ve recently begun to delight international TV audiences with a new Goodgame Empire commercial. The filming was supervised by our TV Team, which is part of our in-house conversion department. Anton, our TV Creative Lead, explains why for the first time, we have opted for a real life spot, i.e. a commercial with real people, instead of just with animated graphics: “With our new TV campaign we want to consciously differentiate ourselves from the competition. We want to reach as broad a target audience as possible, that’s why commercials in general are our benchmark. We are certain that with this high-quality spot, which is unique in Germany for this genre, we will be able to make even more players enthusiastic about Goodgame Empire.
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On the road to success in China

The outlook for Goodgame Studios is looking brighter and brighter.

This time the good news comes from Asia, as our Business Development and Rollout teams have achieved a great success: an agreement for cooperation with Qihoo 360, China’s biggest Android app store. Goodgame Studios is the first German gaming company to work with Qihoo 360. Thanks to the agreement, Empire: Four Kingdoms will be available to the app store’s 300 million users from October 2014. Caglar and Michael, who are in charge of the project, traveled to Shanghai to attend ChinaJoy, Asia’s biggest gaming trade show, from July 31st until August 3rd, and revealed the upcoming collaboration in a joint announcement with our new partners.
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Not Child’s Play: Game Development à la Goodgame Studios

What does “multi-platform” really mean, and why do we love Adobe Flash so much?

For non-game developers, the production process for a new game can raise a lot of questions, and even those acquainted with game development can sometimes wonder why we choose one approach over another. So here is a brief insight into our game development.

Our current focus is on mobile games. Even non-specialist technophobes will have realized by now that they will have a hard time avoiding this trend. Goodgame Studios are among the front runners in this area – this is clear from the success of our first app Empire: Four Kingdoms, which for months has been among the top ten highest-grossing games in many countries. Our new game Shadow Kings was developed for mobile devices first, and then adapted for browsers later. Thanks to this multi-platform development, Shadow Kings is available to play on your smartphone or computer. In the future we will continue to optimize our games first and foremost for mobile devices.
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